The 3 Types of Homes
(Which One Are You?)
Every home has a personality.
You can feel it the second you walk in.
Some feel warm and lived in.
Some feel clean and fresh.
Some feel elevated and intentional.
And whether you realize it or not…
Scent is what defines it.
Why This Matters
Most people choose candles based on what smells good.
But the homes that feel right?
They choose based on identity.
Because when your scent matches your space…
Everything clicks.
1. The Cozy Home
This is the home people never want to leave.
It feels warm.
Inviting.
Lived in in the best way.
There are blankets nearby.
Soft lighting.
A sense of comfort the second you walk in.
What It Should Smell Like
Warm. Soft. Slightly sweet.
Scents that wrap around the room and make it feel full.
Think:
Cozy Cottage
Chillin Vanillin
London Fog
These scents create that feeling of:
Slowing down
Settling in
Staying a little longer
Where to Burn
Living rooms
Bedrooms
Evening spaces
This is where people gather and unwind.
2. The Clean Girl Home
This home feels fresh the second you walk in.
Not sterile.
Not harsh.
Just clean, open, and put together.
Everything feels light.
Airy.
Intentional.
What It Should Smell Like
Bright. Fresh. Crisp.
Scents that clear the air and make everything feel reset.
Think:
Stairway to Lemon
It’s The Little Things
La Di Da Spa
Pair this with your Stairway Cleaner and the effect is immediate.
This is the home that always feels:
Fresh
Calm
Under control
Where to Burn
Kitchens
Bathrooms
Entryways
Anywhere that sets the tone.
3. The Elevated Home
This is the home that feels intentional.
Not overdone.
Not loud.
Just… refined.
Everything has a place.
Everything feels curated.
And the scent?
Always feels expensive.
What It Should Smell Like
Layered. Balanced. Sophisticated.
Scents that have depth and presence without overwhelming the space.
Think:
Sinner
Almost Famous
Bougie Berg
These scents don’t shout.
They linger.
Where to Burn
Living rooms
Dining spaces
Anywhere you want to create a moment
What Most People Get Wrong
They mix too many different scent styles.
Or they choose something that doesn’t match their space.
That’s when a home starts to feel disconnected.
The Goal
Your scent should match your space.
And your space should match how you want to feel.
Final Thought
Your home already has a personality.
The way it looks.
The way it feels.
The way people experience it.
Scent is what brings that personality to life.
And once you find the one that fits your home…
It becomes something people remember long after they leave.
